December 5, 2023
Arun Dhumal, chairman of the Indian Premier League (IPL), said the cash-rich league’s media rights value may reach a staggering $50 billion in the next 20 years. “If I have to see how it has gone over the last 15 years and if I have to go by estimates going forward, we are expecting media
READ MORE
Manoj Badale, the founder of Emerging Media, was one of the first supporters of the Indian Premier League (IPL) when it was conceived by the Board of Control for Cricket in India (BCCI). Badale thinks the IPL has a bright future, but to grow the league, the BCCI and the franchises need to elevate the
READ MORE
Advertising spending on the Indian Premier League (IPL) on television and digital fell by a fifth from last year, Viacom18 Sports chief executive said. Anil Jayaraj ET said. “Generally, IPL ad spend fell 20% year-over-year because some categories such as betting, cryptocurrency, educational technology, etc. were completely absent, and IPL TV viewership plummeted last year.”
READ MORE
Madness for India this year Premier The league allowed both the broadcaster and streaming partners to garner record viewership on their respective platforms after the country’s cricket board split media rights for the world’s second richest league for the first time. Disney StarIPL’s official broadcaster, said 50.5 crore viewers tuned in to watch live T20
READ MORE
WITH Tata IPL 2023 exceeding expectations in terms of viewership and fan engagement, the broadcaster Disney Star is now gearing up for another leap forward in upcoming sporting events, including ICC tournaments and kabaddi leaguesaid Sanjog Gupta, head of the sports company. During the last IPL The season wrapped up last week, with data from
READ MORE
Online food delivery companies recorded a modest 7% growth in their business during the recently concluded Indian Premier League (IPL) 2023 as they held back heavy spending on marketing campaigns and advertising, according to a report from consulting firm Redseer. As consumer internet firms chase profitability, marketing spending for online food delivery platforms such as
READ MORE
in India Premier League (IPL) 2023 was the most watched episode of all time, with almost 500 million viewers watching the tournament on TV until the playoffs, according to Broadcast Audience Research Council (BARQUE) data provided by the official broadcaster Disney Star. The IPL 2023 live stream attracted 496 million viewers who spent 40.9 billion
READ MORE
in India Premier League (IPL) 2023 became the most watched digital event in the world as 12 crore unique viewers tuned in to watch the final match between Chennai Super Kings (CSK) and Gujarat Titans on Gio Cinema This was stated in a statement by Viacom18 on Monday. The company added that JioCinema set a
READ MORE
Installing a new streaming entry in India and worldwide indian Premier League Final (IPL) between Chennai Super Kings (CSK) and Gujarat Titans (GT) had 32 million concurrent users on Viacom18. Gio Cinema application. This is the first time that a cricket match has surpassed a peak of 30 million concurrency in the country. Data provided
READ MORE
MS Dhoni was hailed as a virtual superhero on Tuesday after the 41-year-old’s tactical acumen, composure and decisive deadlock helped the Chennai Super Kings win a record fifth. Indian Premier League (IPL) title. Chennai edged out the 2022 champions Gujarat Titans by five wickets in a last ball thriller that started on Monday and ended
READ MORE