‘Play stupid games, win stupid prizes’: Bud Light and Target endure boycott
Director Amy Horowitz says that when you play stupid games, you win stupid prizes as Bud Light and Target are “crushed” by the economic boycott because of their LGBT ads.
Target in the US lost $9 billion in a week after releasing LGBT children’s swimwear.
“I have always been of the opinion that we should not use an economic boycott if we have political differences,” Horowitz told Sky News Australia host James Morrow.
“On the other hand, the economy is using guns, they are using boycotts to advance their specific agenda and it has been extremely effective.
“For this reason, I changed my mind a couple of years ago – I think we should own the same guns.”